Rooted in Strategy. Powered by AI. Designed for Results.
Rennette Fortune blends 15+ years of marketing leadership with cutting-edge AI to help businesses scale smarter, faster, and more profitably.
MY CAREER ALIGNMENT STORY
Rennette Fortune is a seasoned marketing strategist and the founder of Dara Blue and EquiQare, bringing over 15 years of executive-level experience in traditional and digital marketing. From B2B tech and SaaS platforms to large-scale events and public institutions, she has led campaigns that generate revenue, strengthen brands, and unlock long-term growth.
A former Vice President of Marketing turned AI marketing consultant, Rennette bridges the gap between what’s proven and what’s possible. Her expertise lies in translating complex business goals into clear, actionable strategies—powered by data, human insight, and next-gen automation.
As one of the few marketers with deep roots in full-funnel strategy and hands-on AI integration, she helps clients modernize how they attract, convert, and retain customers, without losing the personal touch that builds lasting trust.
Rennette is also a recognized thought leader in the AI marketing space, inspired by experts like Ethan Mollick and Allie K. Miller, yet distinctly known for her practical, business-minded approach to implementation. Through Dara Blue, private consulting, and training engagements, she equips organizations with the systems, skills, and confidence to scale smarter.













"AI doesn’t replace marketers, it elevates us. It empowers strategy, amplifies creativity, and transforms performance."
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